Paulina Licznerska

Paulina Licznerska

Paulina grew up in Wroclaw in Poland but she moved to UK in 2007 where she graduated from the University of Bedfordshire gaining a Bachelor degree with Honours in Event Management.

Then she moved to Barcelona to complete an internship in Event planning and marketing communications. She helped founders to plan, organise and execute number of events for companies like MAC Cosmetics, Oh- Barcelona and other local businesses.

After that she moved back to UK where she obtained an MSc in Marketing Communications.


Brand management and development

Company that has been on the market since 1991 decided to, go online and sell their products via online shop.

My task was to develop an online shop, content and marketing strategy.

My 5 year marketing plan was achieved in just 2.5 years and they ship their products to the furthest places of the world but mainly to Europe and US.

Social Media

Troy Lee Designs Bike UK – official UK Facebook page

SRAM Tech Centre UK – Official Facebook Page

Working with brands:

I built my experience throughout working on various projects with top brands from Poland, UK and US:

Santini SMS, PowerBar, SRAM, RockShox, LOOK, Tacx, TLD, Camapgnolo and many more.

Outside work Black Cherry is an adrenaline addicted chic that loves off – road, running, skydiving, MTB and everything that makes her blood running faster :)

...and she loves Black Cherries in chocolate... :)