Dena Alspach

Publisher and Marketing Consultant in Minneapolis, Minnesota

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As a magazine publisher for almost two decades, I was on the front lines as print media and advertising underwent massive upheavals, enthusiastically leveraging technology and creating solutions to drive new revenue strategies. I found my true passion lies deep in the unique challenges and speedy iteration that come along with lean startup cultures and exponential growth. I have a knack for seeing connections, and opportunity, in unexpected places.

As a former CMO, I exceed at strategic planning, mentorship and guiding teams. I've found that looking at everything from the user viewpoint quickly eliminates complications and frustrations, and then by ensuring the right tools and processes are in place, revenue growth quickly follows.

Now freelance as Hammond & Gersh, I consult with growing companies ready to get real about how they can authentically build an audience and keep them engaged with a solid strategic plan and quality content.

At home I've got two great kids, a rescued black lab, and (probably) too many books. I think in the car and relax in my kitchen.

You'll most likely find me dining at the bar.

  • Work
    • Hammond & Gersh