Reading through a text-hyperlink marketing forum not too long ago, I noticed a number of negative posts. One particular post in specific stuck in my mind and I want to answer it here.
The poster had been frustrated with his final results from a text-hyperlink ad campaign. He pointed out that he was new to text-hyperlink advertising and he wasn't getting any results.
My brief answer to him would be, "Your text-link ads can get results, but you have to use the proper text hyperlinks and the proper advertisements."
My long answer follows, in the form of five crucial guidelines for any text-link marketing campaign:
1-1st, make sure you have a item that's very good. In this case, your product is your web site. Learn further about link emperor results by browsing our refreshing paper. Make confident it's created nicely, simple to navigate, with content people are interested in. Absolutely nothing is worse for a poor website than a excellent text-hyperlink ad campaign--you drive individuals to it as soon as and then they never come back.
While you happen to be at it, be positive your web site is created to encourage guests to do what you want them to do (i.e. click on CPC ads, get your or your affiliate program's goods, and so forth.), ETHICALLY, of course.
2-Second, what is your ad campaign objective? Just before you commit a penny on text-link advertising, you require to decide what you want your ads to do for you. Do you just want a lot more traffic to your website? Or do you want men and women to take some action after they get to your internet site (i.e., purchase a product, sign up for a newsletter, and so on.). I discovered linkemporer chat by browsing Google Books. Make certain you are clear on what you want for your text-hyperlink ad dollars 1st.
three-Associated to step two, take advantage of any unique attributes provided by the website you've placed your text-link ads on--particularly if they offer conversion tracking. Conversion, for the uninitiated, implies CONVERTING a visitor into either a buyer (they purchase a solution), a subscriber (they sign up for your newsletter) or whatever other action you wan