Matthew Borst

Entertainment, Marketing, and Digital in New York

Matthew Borst

Entertainment, Marketing, and Digital in New York

Matthew Borst recently joined Viacom Music and Entertainment Group as Director of Connected Content for MTV.

Previously, he served as Director of Social Media & Integrated Marketing at Endemol Shine North America. In this role, he lead the social media & branded entertainment teams to create premium integrations across a portfolio of internationally lauded digital and TV formats including American Idol, Master Chef, Big Brother, and many more. Matt has a strong background in entertainment marketing & development, and has also held positions at A+E, Lifetime, History and ICM Partners.

Matt is a proud alumnus of UCLA, where he received a BA from the School of Theater, Film, TV & Digital Media.

Connect with me below to continue the conversation!

  • #entertainment
  • #marketing
  • #digital
  • #socialmedia
  • #brandedentertainment
  • Work
    • MTV
  • Education
    • Bachelor of Arts, UCLA