Tracy McCormick

PR & Communications, Marketing, and Producer in Los Angeles, California

Tracy McCormick is a seasoned Entertainment Industry professional. She is a veteran of radio on both sides of the microphone. After opting to move on from music management, Tracy chose to work with Spectra Music Group as an A&R executive, and will always keep her heartbeat in the music industry.

Continually wearing a business development and production hat, she founded Lightfinder PR, a public relations firm, and the Creative Edge Film Festival.

Tracy consciously creates on all levels. As the former Director of Media and Public Relations for Maharishi Foundation, she spearheaded the PR campaign for actor Jim Carrey's 2014 commencement speech at Maharishi University of Management. She also consulted with the David Lynch MFA in Film Program and MA in Sustainability.

Ms. McCormick brings a diverse skill-set in building any brand; a team player, good with people, can read between the lines and is fluent in current digital marketing trends. Tracy has led public relations campaigns for Fortune 500 companies. She can lead a conference team, write, produce, execute events, develop, implement, and generate leads that others may not.

She represented Olympic Athlete Anita DeFrantz, who serves as VP of the International Olympic Committee.

Tracy has developed extensive relationships with all branches of the US Military and The White House. Herwork with U.S. Veterans is a passion. She represented WWII Veteran Captain Jerry Yellin until his death on December 21, 2017, and served on the Board of Directors for Operation Warrior Shield working with actress Scarlett Johannson who supports veterans.

She also served on the Board of Advisors for Valley Of The Sun (Desert Foothills) YMCA.

Tracy is based in Los Angeles, CA, and Scottsdale, AZ.

Aside from years in the trenches creating opportunities, Ms. McCormick is as well, a delight as a person, and brings a warmth and sensibility to any situation. "She can go from a roadhouse to The White House with a smile on her face!"

Tracy lives from one place in her belief that "Only with the Heart, can you touch the Sky."

  • Work
    • Lightfinder PR
  • Education
    • School of Life (still attending)