Yan LUONG

Consultant, Director, and Chef in Lausanne, Suisse

I help organisations understand and leverage digital communications opportunities and am currently exploring the new ways of working, innovating and collaborating.

I am a brand marketing and communications professional with experience in the FMCG and Broadcast Media fields.

And I am a digital communications activist. I notingly defined swiss leading youth radio station Couleur3 social media strategy and advised the Montreux Jazz Festival regarding its digital imprint.

As digital communications manager at Radio Télévision Suisse (RTS) - French speaking Switzerland public service radio and TV broadcaster - I managed change regarding digital and social media integration within the marketing and corporate communications departments and helped set up the organisation's global social media framework.

As social media manager at Ecole Polytechnique Fédérale de Lausanne (EPFL) - 40th best university according to the Times Higher Education University World Ranking - I acted as internal consultant regarding social media integration at all levels.

As head of digital communications at Presence Switzerland (FDFA), Switzerland's public diplomacy and image promotion abroad unit, I set up the digital communications unit and strategy. My team and I ran successful digital campaigns at major international events, coached a network of embassies and consulates and launched information platforms about Switzerland.

As social media manager at the International Committee of the Red Cross (ICRC), I participated to the development and deployment of the digital communications strategy at all levels, as part of a change management program towards digital engagement.

I am currently academic lecturer and freelance consultant in the field of digital communications and run the French speaking Switzerland operations of foraus, the Swiss think tank on foreign policy.

Do not hesitate to connect!

  • #brandmarketing
  • #communications
  • #conferences
  • #consulting
  • #digitaloutreach
  • Work
    • foraus & freelance
  • Education
    • University of Lausanne - Faculty of Business and Economics (HEC)