Amanda Hunter
Account-Based Marketing Lead in London, United Kingdom
"Websites should look good from the inside and out."
Originally from Rhode Island, the smallest state in the USA and home of coffee milk, I’ve been working and traveling the globe since 2007. A graduate in music, marketing, and software development, I bring over 10 years of professional experience specializing in B2B SaaS marketing, Account-Based Marketing (ABM), and creating impactful digital strategies that deliver measurable business growth.
In my recent role at Salesforce as Global ABM Web Manager, I developed personalized ABM strategies that increased engagement by 40% with key decision-makers, driving significant revenue growth. My work includes building scalable microsites and launching multi-channel digital campaigns that optimize user experiences and boost the marketing-driven pipeline.
I’ve also collaborated with global teams across the UK, Ireland, Germany, and the USA to align digital strategies with broader marketing goals, enhance web performance, and scale personalized marketing initiatives. Whether it's crafting digital campaigns, managing live event streaming strategies, or optimizing web experiences, I focus on delivering impactful results.
Beyond work, I enjoy taking on new challenges like presenting at industry conferences, including Conf42: Internet of Things (IoT) 2024, and supporting Women in SaaS initiatives.
Always open to new global opportunities, I thrive on merging creativity, data-driven insights, and innovative technologies to drive meaningful results.