CSA About. ME

WELCOME TO THE WORLD OF COMMUNICATIONS SERVICES AFRICA a division of Celebrity Services Africa ADVENTURES IN BRAND BUILDING IMAGINE launching a anti-ageing water the one day, an airline route the next and a promotion in which a chocolate helps save an endangered rabbit the day after that? This is the diverse world of COMMUNICATIONS SERVICES AFRICA (a division of CELEBRITY SERVICES AFRICA), a specialized communications consultancy working in public relations, marketing & advertising, media buying and multi-media platforms. IDEAS + EXPOSURE = SALES In taking ideas and perceptions beyond illusion, COMMUNICATION SERVICES AFRICA conceptualizes publicity & media campaigns while its advertising department creates & places ads where needed – extending traditional boundaries of public relations to allow for complete 360 brand communication activation. HOW WE DO IT As a turn-key company – from concept to strategy development, art direction, media and project management - client expectations are arrived at in terms of both high quality and timeous delivery. At CSA you will enter a world with services that include • Publicity strategies • Media liaison • Advertising campaign strategies & media buying • Brand communication strategies • Promotions development & creation • Endorsements • Technological communications innovation • Multi-media platforms (eg. Taking print to mobile phone media and so on) • Copy-writing & press releases • Web development BEYOND PR In this over-exposed, information-dazed world, public relations has become the art of honing perceptions and presenting them in a genuine, authentic fashion. Apart from generating information with a sense of newsworthiness and integrity, CSA provides a full campaign schedule prior, including promotional opportunities for further brand impact. RECENT CAMPAIGNS From leisure & lifestyle, entertainment, property and social investment, CSA takes a dynamic approach to the serious world of news & brands. In doing so, CSA provides a springboard for insight & media expectation in this sector through both sustained editorial campaigns and high impact promotional activities. From hotels to restaurants, lodges, spa, luxury consumer goods and airlines, CSA presents itself as media specialists to the leisure & lifestyle industry. LINDT Save The Riverene Rabbit This Easter, gold Lindt bunnies had a mission: save the endangered Riverene Rabbit, one of South Africa’s most vulnerable species. I