New York, NY
Jessica Randazza currently serves as Head of Marketing for Nutricia Early Life Nutrition, a part of Groupe Danone (some portfolio brands include Evian, Oikos, Dannon, Aptamil), where she leads marketing and communications of the first 1,000 Days -- a commitment to inspire moms and moms-to-be to make healthier nutrition and lifestyle choices to change the future health of the next generation.
Before joining Danone, she helped lead the awarding-winning health practice group at DigitasLBi which became one of the top 5 brand twitter health campaigns in the platform's history by leveraging data-driven, real-time marketing. She also was founding member of Digitas' social communications team.
Before DigitasLBi, she served Chief Marketing Officer and founding member of OfferBoard, a small securities private placement platform. In that role she is premier strategic and marketing lead for emerging and small businesses with extensive knowledge in business development and market positioning.
Jessica also served as Vice President & partner for Interference Inc. and The Supertouch Group. Focusing on driving social communication, and developing interactive marketing with technology outputs, each unique experience Jessica crafts is built with the promise of creating digital buzz and scaling through word-of-mouth. With extensions in digital, marketing, social communications, influencer engagement and public relations. Jessica is someone who really gets creative interactive marketing and how to build dead-on strategic campaigns.
Her work has included brands such as AstraZenca Showtime, Whirlpool, Kraft, Diageo, American Express, Gawker, Nestlé, and Old Navy.
Jessica is an engaged lead in the global startup community, advising marketing communications and strategy for companies in a number of industries and serves as active judge in a number of startup competitions such as Startup Weekend, TechCocktail, and Startup America.
Jessica is an alumna of the University of Alabama at Birmingham and University of Alabama, and a vegetarian cook extraordinaire.