Joe Armstrong
Content Strategist and Content Designer in Calgary, Alberta, Canada
Joe Armstrong
Content Strategist and Content Designer in Calgary, Alberta, Canada
I’ve spent 20+ years garnering cross-functional digital content experience in both marketing and UX/product spheres. I’ve taken leading roles in helping a broad range of companies and brands develop strategic, integrated, and data-driven content solutions designed to meet customer needs and business goals while building brand equity. I've collaborated with internal teams (e.g. product, research, design, development, marketing) and agency partners in producing innovative, accessible, and customer-centric digital experiences at the convergence of creativity and technology, designed to inform, facilitate, and inspire.