Jon Boroshok
Over the past 20 years, I’ve produced public relations (PR) and marketing communications (marcom) results for companies in the life sciences, pharmagenomics, biotech, voice recognition, consumer electronics, e-commerce, healthcare, IT security, software, hardware, consumer products, and hospitality industries.
In 1999, after years on the agency and corporate side, I started TechMarcom, an independent PR agency/consultancy specializing in marketing communications for start-ups through large corporations.
My biotech and life sciences work includes launching HairDX, the first genetic tests for male or female baldness and ghost writing material for Massachusetts General Hospital's MGH Institute of Health Professions.
Specialties: Healthcare/medical, pharmagenomics, biotech, hospitality, wireless, voice and speech recognition, consumer electronics, business intelligence, e-commerce, electronic signature, digital copyright management, telecom, enterprise software, and computer hardware
In September 2011, I relegated TechMarcom to a part-time/project basis, and became a full-time Instructor in Communication and Newspaper Adviser at Southern New Hampshire University (Manchester, NH). I’m helping to build up SNHU’s Comm program, including the development of a Public Relations minor, and establishment of the first PRSSA chapter in teh state of NH. I teach Public Relations, PR Writing, PR Campaign Planning, Social Media, Journalism, Mass Comm., and Public Speaking.
I have been recognized as a "Top Marketing Professor on Twitter" by Social Media Marketing Magazine each month from Dec. 2010 through July 2013 (the most recent list as of November 2013)
As a journalist, my articles have appeared in The Boston Globe, The LA Times, The Christian Science Monitor, Newsweek, Crain Communications, TechLiving, ZDNet, CMP Publications, Mass High Tech, DM News, and more.
While running TechMarcom, I served as an Adjunct Instructor of marcom and PR courses at Emerson College (Boston), and Bentley University (Waltham, MA). I won the Bentley University Curricular Service-Learning Faculty Award for 2009, and was named Faculty A