Lauren Wiersema
Artist and Designer in Oakland, CA
I’m Lauren Wiersema, a Design Strategist and Graphic Designer based in the East Bay, dedicated to turning insights into stories and stories into strategy. With an MBA in Design Strategy and a B.A. in Graphic Design, I combine creativity, research, and business acumen to help brands communicate with clarity, heart, and intention.
My work blends brand strategy, storytelling, and human-centered design, shaped by a background that spans military communications, education, and cross-disciplinary collaboration. Projects in entertainment, lifestyle, and anime culture, where creativity flourishes and bold strategy is possible, particularly inspire me.
Beyond the work, you’ll usually find me at a concert, discovering a new neighborhood gem, debating anime plots, or persuading friends to join one more board game “for science.”
If you’re building inclusive, creative teams that value curiosity and culture, I’d love to connect.
Life is an amazing adventure.