Lance Wade
Key areas of expertise: • Developing, mentoring, motivating and managing best-in-class marketing teams • Driving force in rapid top line growth and market share increase • Local to global brand development and recognition • Product and services road mapping, 4Ps and go-to-market strategies • Product/services management and new product/services development • Creation of subject-matter-expertise environments • Lead generation and relationship management • Integrated marketing campaigns • Traditional, digital and social media • Perception marketing • e-commerce; web SEO, SEM, PPC; SaaS and Cloud • Uniquely creative