LUCH

Producer El Boogie noticed him during a Garner vs. Enloe High School Homecoming Freestyle battle in 2001. El Boogie could not believe “someone so young could be so lyrical” and was so intrigued by Luch that he literally built a full studio for the young rapper.

Since then, Luch set out to become L.U.C.H., the Last Undisputed Carolina Hero and created Why Work, Inc., a company focused on promoting young talent in the state. North Carolina is known for being a tough crowd towards artists in the music industry but when asked about Luch, you will hear nothing but great things.

Connect with him on Twitter and Facebook and be there for every step as he and Why Work, Inc. conquer the world.