Lyric B. Daniel

"Visibility is everything." Lyric B. Daniel has been saying this since she decided to open her own PR firm in 2006. She always knew she wanted to be behind the scenes in a very supportive way , but public relations wasn't her first creative career option. " Like many college students, I changed majors a few times."

In 2004 while studying Consumer Science, she accidently got a job as a makeup artist at Benefit Cosmetics. The hiring manager actually stopped Lyric to apply for a credit card and after about 30 mins of talking, she left out with an employment application and a job! Always one for having an entrepreneurial drive , she launched FacesbyLyric, in 2005 and started building a portfolio. "If I was going to be working in cosmetics, I wanted to be the best at it. Practice makes perfect , and building a portfolio is the best practice anyone can have." She met photographer Tonya Daily on Model Mayhem and the duo began portfolio building. "Oh my gosh, Tonya and I have been through a lot! I thought I was only going to do makeup and test shots. She had me holding a freaking reflector! I was her unofficial, unpaid, photography assistant. Some of the stories would take all night to share. I'll save it for my book but I didn't mind because it was fun. The photography industry is competitive. We would sit and map out marketing plans for getting her work noticed, and after awhile, I became more focused on the marketing than the makeup and it started slowly fading away. It was good while it lasted.

In 2006, she met Andre Johnson , an entertainment manager from Houston, and he as she puts it, "was the icing on the cake." He allowed me the room I needed to grow and introduced me to the world of PR. Jana Fleishman! Marvet Britto! These women have done and continue to do incredible work. That same year she launched Elle Chanel Public Relations and began working with HBO Comedian Ali Siddiq, Photographer Tonya Dailey, Fashion Designer Charles Franklin and many more. Media placement have included 002 Magazine, Houston Press, Channel 11 ( KHOU) News, and a long list of others. For full company information www.ellechanelpr.net.