Mumbai, Maharashtra, India
Started as a design professional, working on leading brands like Unilever, GSK and Bloomberg, crossed over to digital marketing. Operates at the intersection of Business, Technology, Communication & Design.
Focused on engaging brand experiences and communities, delivering strong ROI on digital. Envisioned & designed innovative UX solutions. Has deep understanding of design processes, branding & communication.
A proven creative leader, his teams have delivered ground breaking and award winning work at national and international levels.
With passion for photography & visual art, writes a photoblog.
> Lead teams from both client and agency side, which have won prestigious awards including ABBYs, Emvies, Effies, DMA, IDMA, Aegis Awards, Promax, British Interactive Media Award & Milia d’Or.
> Successfully set up Idea Cellular’s digital vertical with cross functional integration and established it’s strong brand presence.
> Member of the group level Innovation team at Aditya Birla Group.
> Instrumental in carving the visual design business at Human Factors International.
> A founding member of vIndia.com, a youth portal by Channel V.