Offering big discounts of up to 90 percent on popular items, 1SaleADay provides a way for Internet shoppers to save money on watches, jewelry, technology, and home goods. Considered one of the most reliable daily deal auction sites in the world, 1SaleADay used its manufacturer contacts to launch sister websites Ben’s Outlet, Shadora, and Paper Goods. Like 1SaleADay, these web-based auction sites sell high-quality products at low prices.
1SaleADay places items up for sale at midnight each day. The products remain on sale for 24 hours or until supplies are sold out. Although thousands of new customers peruse the site and take advantage of the company’s discounts each day, founder Ben Federman opted to forego the traditional bombardment of advertisements and emails that clutter people’s inboxes each day. Instead, 1SaleADay has built a platform that engages subscribers with opportunities to post opinions about current events as well as provides daily jokes and trivia. In fact, word of mouth for 1SaleADay proves so effective that the website relies on it to increase its business.
Statistics indicate that as many as 500,000 new Internet shoppers access the 1SaleADay website each month. These users have triggered 100 percent year-over-year growth since the site’s launch in 2007. In addition, the site’s popularity has enabled Mr. Federman, a veteran of the United States Army, to reach an even greater number of manufacturers and sell larger quantities of their products on 1SaleADay. With today’s economy, more businesses find themselves holding surplus supplies. Such businesses appreciate the chance to turn these excess items over while keeping the reputation of their brand intact. 1SaleADay offers products by such well-known companies as Nook, Sony, and Android.