Priscilla L. Wright

Consultant

Ms. Priscilla L. Wright is President/CEO and principal consultant with over 14 years of experience in strategic planning and implementation and integrated marketing communication (IMC). Through her unique research techniques, she has developed innovative processes for marketing planning for PepsiCo's Tropicanna brand, and management systems for PepsiCo North American. Samples of her work can be view on LinkedIn. Ms. Wright holds a B.A in Public Relations, an MBA in Integrated Marketing Communications (Roosevelt University), and a Master of Public Administration (Illinois Institute of Technology).

Ms Wright ensures that PLW Marketing Group, Inc. is dedicated to providing high quality, professional and customized strategic marketing management and IMC programs to assist entrepreneurs, business owners, and professionals in manufacturing, retail, education, nonprofit, and government to enhance the value and competitive advantage of their brands while being morally responsible to the customers and stakeholders they serve throughout all stages of the product/service life cycle in compliance with ethical standards, policies and regulations.

Advisory Council

PLW Marketing Group, Inc. is advancing in multicultural and experiential marketing, strategic management and innovation platforms through on-going research and development. The firm's partners and advisors are Board of Directors at CPGs companies, Senior Executives at Blue Chip consulting firms and award-winning professors of marketing at prestigious doctoral programs who have working knowledge of government, non-profits, and agencies across all industries.