Rani Dababneh
Product Management Senior Manager in San Francisco Bay Area, CA
Product leader with 14+ years of building and scaling high-impact, consumer-facing products across Mobile Apps, mWeb, Web, and TV experiences.
Proven track record of launching 0-to-1 products, scaling products to 50MM+ customers, driving $1B+ incremental gross revenue, and delivering 92%+ improvements in conversion rates.
Led end-to-end product vision, success, strategy, roadmap and tech execution. Built and managed high-performing product management teams including tech product leads, business analysts, user experience design and research.
Proven metrics achievements and areas of expertise:
• Customer Acquisition, Engagement, Conversion and Retention.
• AI-powered Content Discovery, Search, Personalization, and Conversational Experiences.
• Business Growth and Conversion Rate Optimization.
• eCommerce Shopping Experience, Funnel Optimization, Shopping Cart, Checkout and Payment Conversion.
• Experimentation, A/B Testing, User Research and Usability Testing.
Specialities: eCommerce, Customer Experience, Business Growth, Search, AI Personalization, Information Architecture, Product Catalog, Merchandising, Marketing, UX, Localization, Payment.