Raymond Moatz
Father, Consultant, and Architect in Melbourne, Florida
Good marketing can make or break a business.
If a business doesn’t communicate to its customers properly, it doesn’t get attention. And if it ignores their needs – it loses long-term business.
So how is it possible to accomplish both? Obsidian Financial’s Raymond Moatz has the answers for you!
He’s the marketing director of Obsidian Financial – a mortgage lending company based in the state of Florida.
The company was on the brink of ruin (thanks to failed marketing strategies). But with his help, the company is now a rising star in the financial world!
So what makes the company’s marketing a success? We’ll explain that below, while breaking down Raymond Moatz’s approach!
The best way to push away a customer is by limiting communication.
This is definitely the case with many financial companies that don’t discuss their services in-depth. They leave the impression of shadiness and hidden liabilities.
Mr. Moatz’s approach goes in the opposite direction. Raymond Moatz’s marketing strategy focuses on transparency, keeping Obsidian Financial an open book to inquiring customers!
Transparency and Detail.
In the mortgage lending business – informing a customer of their responsibilities is key.
After all, a customer is buying a plan that they’ll commit to for years. And not understanding the full terms can cost them thousands of dollars.
Raymond Moatz’s approach provides customers with all the clarity they need.
When displaying Obsidian Financial’s mortgage plans – the values and liabilities that a customer incurs are clearly explained!
This creates a sense of security, and it allows customers to approach the company with a great deal of comfort!
Customer support is key in any lending business. With years of payments to be paid, the customer might need to contact the company.
It might be due to late payments. Or, maybe a customer needs to modify their plans. Or, they might feel the desire to pay the full sum early!
Whatever the situation may be, open communication is a necessity. And Obsidian Financial offers that, with quick response times, and flexibility in attending to customer needs!
The process of getting a mortgage plan from Obsidian Financial is streamlined. The services are easy to understand, even for those who aren’t financially savvy.
And the reason is that customers come first. Raymond Moatz’s marketing approach focuses on customer comfort, minimizing the stress of mortgage decision-making!