Ric Pratte

I'm focused on helping businesses capitalize on new media to reach and connect with their customers and market. Pioneerinn Social CRM, I'm trying to shaped the development of how businesses can understand social relationships and conversations and effectively utilize that knowledge. I was Co-founder and President of JitterJam, driving the development of a unique and compelling Social CRM (SCRM) system that is being used by brands and agencies worldwide. JitterJam was recently acquired by Meltwater Group, where I now am Director of the Meltwater Buzz business unit.