Ross Advertising

Based in Port-of-Spain, Trinidad, Ross Advertising leverages decades of experience, technological savvy, and proven branding strategies to develop innovative marketing campaigns and responsive communication strategies. Ross Advertising offers media, image management, and brand development services suitable for political parties and private firms from diverse industries. The firm adheres to an innovative creative philosophy called Intangience, which it uses to develop meaningful media and digital content. Every client project is refined through a set of clarifying questions to distill a clear definition of the company’s identity and purpose.

When hired by Caribbean Airlines, the company linked the airline’s iconic hummingbird logo to an immersive media campaign. The move proved successful, as customers associated the commercial's pleasant island scenery with the warmth of the airline’s staff. Ross Advertising was also hired to promote the Trinidad Ministry of National Security’s Hoops of Life Campaign. The resulting campaign helped the ministry achieve its goals of reducing street crime by persuading gang members to sign up for the community-based basketball league.