Sue Barrett

Sue believes that selling is everybody’s business & everybody lives by selling something. Sue is MD@Barrett.com.au, and a Coach, Trainer, Writer, Speaker, Change Agent and Mother. Sue Barrett is one of the leading voices commenting on sales today. Sue has a unique way of getting to the heart of the matter – she combines extensive knowledge, research, insight, and practical experience with a deep sense of compassion for all beings to bring forth a more enlightened way of thinking and participating in the world. This makes her stand out from the usual crowd of existing business commentators. Her ability to distill complex ideas and relate them to life’s everyday challenges and opportunities has readers leaving with a stronger understanding of “self” and how they can begin to achieve excellence through purposeful action. Writing on a wide range of topics about the world of 21st Century selling Sue’s articles including sales philosophy and culture, sales leadership and coaching, sales training, selling skills, resilience, neuroscience in selling and more. Sue’s articles are some of the most widely read in Australia and she is gaining a following overseas as well. Besides publishing on our own Barrett Sales Blog site, Sue has been the lead sales writer for www.smartcompany.com.au since 2007, and is also regularly published on other highly regarded publications such as Australian Anthill Magazine, Niche Magazine, Marketing Mag, Business Chicks, and Business Deals.