Aaqib Usman

Aaqib Usman is a serial entrepreneur and the Founder of Midwest Immersive, a cutting-edge interactive multimedia studio specializing in augmented reality, groundbreaking projection mapping techniques and advanced audio-visual software. His passion for these emerging technologies, coupled with the art of storytelling, gave Aaqib the foresight to see the potential of how combining the two can create brand experiences like we’ve never seen before.

As founder, Aaqib emerged as a leader in the Immersive Reality community and has turned Midwest Immersive into the go-to creative studio for experience creation. Today, some of his clients include both national and global brands such as Adidas, Cadbury, Invisalign, Nike, Lurie Children’s Hospital, Make-A-Wish Foundation, 1871 and many others.

While Aaqib has come a long way in a short period of time, he has always remained true to his mission: to bridge the gap between the digital world and the physical world. This is the essence of what has made Midwest Immersive such a juggernaut within the marketing community and one that is bringing to life new consumer experiences across a number of industries.

All of this has garnered national attention for Aaqib who is regarded as an expert on utilizing emerging technologies, particularly augmented reality, to reach millennials. He is a go-to resource for marketing executives operating in industries that include but are not limited to the hospitality, e-commerce, restaurant, medical and retail sectors.

He has been a featured columnist in multiple national publications. Aaqib has been a guest on NBC Chicago to discuss the emergence of augmented reality and its practical applications. He is also a member of the Shorty Awards’ prestigious Real Time Academy.

Aaqib originally founded Midwest Immersive in 2016 as an immersive technology meetup that featured speakers and panelists. He quickly realized there was more demand for imaginative experiences and began helping brands diversify their marketing initiatives by introducing the benefits of augmented reality. Since then, Aaqib has set out to change the way brands interact with their audiences and target customers by integrating technology, creativity and interaction -- all to net magical experiences that enchant consumers.