Aassia Haq

Growth Marketing Advisor in Dallas, TX

Aassia Haq is a serial entrepreneur and seasoned growth marketing executive with marketing leadership experiences spanning startup, mid market and large enterprise, with a focus on developing and launching new products and platforms and re-energizing brands by using growth marketing tactics and strategies.

Prior to launching AHH Advisors - a new consultancy that works with companies seeking to experiment with new marketing strategies and growth tactics - Aassia served as VP of Talent Marketing at MBO Partners. While at MBO, she served as GM of the subscription-based SaaS MBO Advantage membership program for independent business owners, successfully guiding the nascent initiative to profitability and growth. While at MBO, she also led the company's social and brand initiatives, including helping MBO to launch its first ever podcast and new video-based sales and marketing insight initiatives.

Prior to MBO, Aassia founded and ran Guidrr, Inc., a destination marketing software platform that offered online influencers and travel brands a new way to create, share and discover destination experiences. This software-as-a-service marketing technology platform was recognized as a startup to watch by Product Hunt. Here, she developed an expertise in working with the nascent creator/online influencer industry, and further experimented with the use of content to generate leads and income for brands and independent creators.

An experienced, serial entrepreneur, Aassia launched her first startup – on-demand employment platform ALUMRISE, Inc. - in her 30’s. After that, she became Chief Marketing Officer of business operating platform MBO Partners, where she helped to spearhead and launch the first national study on independent work - The State of Independence in America - still considered the bellwether study on the sector.

Early in Aassia’s career, she spent nearly a decade at various divisions of PepsiCo, Inc. in roles of increasing responsibility in public affairs; communications and brand management. At PepsiCo, she was twice the recipient of the company’s highest honor, the PepsiCo Chairman’s award.

Aassia graduated Magna Cum Laude from Dartmouth College, in Hanover, N.H. She and her family are based in Dallas, Texas.

  • Work
    • Experienced Marketing Advisor
  • Education
    • Dartmouth College
    • London School of Economics and Political Science