I am a customer relations and marketing professional. Its important for me to try to satisfy the customers according to their needs. Build and maintain a long term relationship with the customers by continuously providing them excellent customer service.
Somtimes its not easy to satisfy all the customers as cent percent, but alwasy there should be an option of something called as "tailor made" service, so that you will not let your customers go to your competitor.
My main purpose is to retain the old customer and make new customers spend the majority of my time and effort nurturing customer relationships, so that it will get business from existing clients and customers.