I’m Ajay Choudhary, a Product Designer with 5+ years of experience crafting user-centered digital experiences across finance, EdTech, ecommerce, and enterprise platforms. Currently, I work at Winjit, where I design solutions for banking and finance systems, focusing on simplifying complex workflows and building intuitive, scalable interfaces.

I enjoy turning complex problems into clear and practical experiences by combining UX thinking with strong visual design. My work involves end-to-end design — from understanding requirements and creating user flows to delivering high-quality UI and supporting development.

Beyond my professional work, I’m passionate about mentoring aspiring designers through my initiative “UXplain by AJAY,” where I simplify UX concepts into real-world learning. I’m also the author of “Blunders,” a book soon to be published.

I’m always eager to learn, improve, and contribute to building meaningful products that create real impact.