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I am a Corporate Branding professional with over 8 years of experience in fields of integrated marketing communications and branding. Over the course of my career I have focused on creating and designing extensive visual identiy for clients ranging from the world's largest NGO such as BRAC to leading pharmacuticals company like LabAid Pharma & worldwide Electrical Technology manufacturer PowerUSB. Over the years, I have helped my clients all over the world to communicate their brand value for various products and services.
During last eight years I played functional roles such as:
Brand & Visual Strategy Planning
Logos & Brand Development
Corporate Identity & Branding Guidelines
Brand Architecture Development
Market penetration analysis
Bulk Marketing, Blast & Viral Brand Campaigns
Marketing campaigns & Advertisement Budget Planning
Formulating Integrated marketing communications strategies
Conducted product launch & promotion
Created promotional strategy and tools
Worked with national Print Media & Advertising
Developed RDC & TVC
Created Computer Graphics Design for Packaging & Printed materials
Applied ATL , BTL and TTL activities as per Event Plan
Prepared annual CSR & CRM plans as per Brand Strategy
PR & Copywriting
Brand Managers has no Industry boundaries to work with the increasing globalization of brands.A brand manger can work for any industry. effective brand management in differentiating products & services, has become even more essential. Though "Strategic Brand Management" deals with the concept and practice of brand management in its totality. Different industries need different type of value to gain customers loyalty .