Ainslie Bullion

Ainslie Bullion stands as one of Australia's premier precious metals dealers, with a rich legacy spanning over 50 years since its founding in 1974 as the Australian Bullion Company by Neville Ainslie in Brisbane. Originally focused on bullion trading, the company rebranded to Ainslie Bullion in 1990 and has since evolved under successive leadership—including ownership transitions in 2004 to Brian Engeman and Geoff Cumming, and later to Paul Engeman and Stephanie Cumming—expanding into larger premises, secure vaulting through Reserve Vault in 2012, and innovative digital assets.

Core Services and Expertise

The firm specializes in buying and selling gold, silver, and platinum bullion, offering products from its own branded bars to those of the Perth Mint (as a primary distributor) and global mints, alongside immediate delivery, competitive buyback pricing, and personalized consultations. With showrooms in Brisbane (Level 6, 12 Creek St), Melbourne, and the Gold Coast, Ainslie provides secure storage solutions, SMSF support, and portfolio diversification services. In the 2010s, it modernized with online sales, launched Ainslie Crypto in 2017 for OTC crypto trading and bullion swaps, and pioneered bullion-backed tokens like AUS and AGS in 2019, listed on exchanges such as CoinSpot.

Why Choose Ainslie Bullion

Ainslie Bullion has earned its reputation as Australia's go-to precious metals dealer through unmatched expertise and client trust over 50+ years.

Proven Legacy

Founded in 1974, Ainslie delivers decades of bullion market mastery, from its Brisbane origins to nationwide showrooms and digital innovations like tokenized assets.

Comprehensive Services

Enjoy competitive buy/sell pricing, immediate delivery, secure vault storage via Reserve Vault, SMSF support, and seamless crypto-bullion swaps—all tailored for diversification.

Trusted Products

Source premium gold, silver, and platinum from Perth Mint (primary distributor) and global mints, backed by transparent dealings and personalized guidance.

Client Commitment

With a 11-50 employee team focused on integrity, Ainslie provides exceptional support, online convenience, and wealth preservation strategies amid economic shifts.

Story Behind Ainslie Bullion

Ainslie Bullion's journey began in 1974 when Neville Ainslie founded the Australian Bullion Company in Brisbane, establishing Queensland's oldest bullion dealer amid a growing demand for precious metals as wealth protection.

Growth and Transitions

In 1990, it rebranded to Ainslie Bullion Company, solidifying its reputation for fair trading. Ownership shifted in 2004 to Brian Engeman and Geoff Cumming, prompting expansions like a 2011 move to larger Brisbane CBD premises and a 2012 stake in Reserve Vault for secure storage. The 2010s brought modernization with online sales, followed by Brian's retirement in 2012 (his shares to son Paul) and Geoff's in 2018 (shares to daughter Stephanie).

Innovation Era

Pioneering digital assets, Ainslie launched Ainslie Crypto in 2017 for OTC crypto trading and bullion swaps, then world-first bullion-backed tokens (AUS and AGS) in 2019 on CoinSpot. A 2021 Melbourne store and vault opening broadened its reach, culminating in the 2024 50th anniversary with Michael Engeman as CEO.

Today, as part of Ainslie Group, it blends 50+ years of bullion expertise with crypto innovation, serving Australians from Brisbane headquarters.

Reputation and Milestones

Renowned for integrity, transparency, and exceptional customer service, Ainslie marked its 50th anniversary in 2024 under new CEO Michael Engeman, solidifying its status as a trusted leader in wealth preservation amid economic uncertainty. As part of the Ainslie Group, it blends traditional bullion expertise with cryptocurrency innovation, serving both novice and seasoned investors across Australia.