Los Altos, CA
Product strategy and re-imagineering. I seek to excite and enlist product teams aspiring for success in the digital world. My tools combine product design and ecosystem thinking and the work reflects an enduring commitment to building network effects. In a technology world often best characterized as commoditized, I believe that design is one of the most powerful strategic tools for making products desirable. There have been good outcomes – and some that could have been better. While clients and curiosity have often taken me in new directions, my proudest moments are seeing the products I design simplify and enhance the way they get used.