Alakh is the Founder and CEO of Zeretail, a technology-driven B2B commerce platform transforming how MSMEs, restaurants, retailers, and businesses procure their daily operational supplies. With a vision to simplify business sourcing through technology, AI, and rapid fulfillment, he is building Zeretail into a one-stop ecosystem that enables businesses to access products, services, and growth solutions efficiently.

As an entrepreneur, Alakh focuses on solving supply chain inefficiencies and empowering small and medium businesses with enterprise-grade tools, AI-powered solutions, and streamlined procurement processes. Under his leadership, Zeretail is developing a platform that combines commerce, logistics, and business software to help businesses scale faster and operate more effectively.

Driven by long-term thinking and ambitious execution, Alakh is committed to building Zeretail into one of India's leading B2B commerce and business technology companies.