Alan Kendall
Writer, Editor, and Web Developer in Liverpool
With over 20 years of experience in the iGaming and sports betting industries, I’m a versatile professional specialising in SEO, content writing / creation, editing, and management. My career spans a wide range of niches, including online casinos, slots, live dealer games, sports betting, esports, cryptocurrencies, sweepstakes, and social casinos - creating content that engages audiences and delivers measurable results.
I have a proven track record of producing impactful and effective content drawing on extensive knowledge and deep understanding of the iGaming and sports media landscape. Alongside expertise in keyword research and SEO strategies (including GEO/AEO), I also leverage the E-E-A-T framework to ensure high-quality, trustworthy, and engaging content.
I bring unique value as an AI-humaniser and fact-checker, ensuring content is polished, accurate, and tailored to strategic goals. Whether it’s crafting long-form articles, refining short-form copy, or managing WordPress-based projects, I focus on producing work that achieves measurable success.
Throughout my career, I’ve collaborated with leading brands and media outlets such as Find.co, CryptoManiaks, Webopedia, SEOBROTHERS, Slotsjudge, Casino Canada, Finixio, ClickOut Media, CasinoBeats, EsportsInsider, Techopedia, Growth Leads, Betting.co,uk, GamblingGuy, CaptainGambling, Strafe, Casino Buzz, OnlineGaming4u, Catena Media, and others.
My tools of the trade include Notepad, Google Docs, WordPress, Ahrefs, Google Search Console, ChatGPT, Claude, Photoshop, and OBS Studio, enhancing my workflow and delivering results.
If you’re looking for someone with the experience to manage SEO content writing, editing, and strategy, feel free to get in touch - my inbox is always open to discuss opportunities or collaborations.