Award-winning integrated marketing executive with emphasis in driving measurable business performance through digital marketing and CRM. Experienced on both the client and agency sides of the business in the US Domestic, US Multicultural, and Latin America markets.
Results-driven problem solver with proven resord of business-building ideas and effective implementation on global brands. Entrepreneurial change agent who leads by example. Team builder, motivator, and manager. Sharp business thinker and persuasive communicator.
Awarded the Hispanic Interactive Advertising Pioneer award by the IAB and named Hispanic Media All Star for Digital by Adweek. Active member of the 4A's Digital Marketing Committee. Published on Advertising Age as well as other publications and his own blog.
Currently at The Vidal Partnership, Alberto is Managing Partner, Marketing + Operations, a combined COO/CMO-like position. Outside of TVP, Alberto is on the Board of Advisors for New York-based startup Voxy and advises other entrepreneurs.