Paola Alejandra Garcia Butron

SUMMARY

• Over 6 years of experience in marketing, public relations, and corporate communications.

• Nearly 2 years of experience in market research, targeting, and event planning.

• Master of Communication in Digital Media from University of Washington.

• Professional experience in Tableau, content strategy, Wordpress, and social media.

EDUCATION

University of Washington | December 2014

Master of Communication in Digital Media

Instituto Tecnologico y de Estudios Superiores de Monterrey | December 2008

B.A. Journalism and Media Studies

EXPERIENCE

C+C | Multicultural Assistant Account Executive | Seattle, WA | July 2014 – Present

Tequila Regulatory Council | Coordinator of Communications and Public Relations | Guadalajara, MX | January 2009 – September 2013

VOLUNTEER WORK

PaintandSipWorld.com | January 2016 – Present

Content strategist and Social Media Manager

Flip The Media | October 2014 – April 2015

Social Media Manager

SKILLS

• Tableau software.

• Social media analytics (Simply Measured and Hootsuite tools).

• Social media platforms (Facebook, Twitter, LinkedIn, Pinterest, Instagram).

• Wordpress and blogging.

• Content Strategy.

• Google AdWords.

• Photography.

• Adobe Creative Suite (InDesign, Illustrator, Photoshop, and Lightroom).

• Editorial design.

• Translation and transcreation English/Spanish.

• Basics of HTML5.