Alex Fetanat

Newport Beach, CA.

Alex Fetanat is the Founder and CEO of the GemFind Network, the jewelry industry’s premier online marketing company providing online business solutions and marketing tools.

During his world travels in the late 90’s, Alex Fetanat took a liking to the jewelry industry and immediately recognized a need for a company that could provide the jewelry industry with an online presence and more advanced marketing tools; thus GemFind was born. Since 1999, the GemFind Network has become the leading destination for the jewelry industry., the jewelry industry’s one-stop shopping destination for B2B online solutions, such as Website development and execution, online advertising and marketing, virtual jewelry and diamond inventory from hundreds of designers/manufacturers and diamond dealers with many online tools like online ring builder (, watch builder ( and more...

Prior to GemFind, Alex Fetanat founded ACS, Inc., in 1988, a software development company responsible for creating the first inventory control system for pre-owned auto dealerships. Fetanat successfully led ACS for six years until it was sold in 1994.

Alex Fetanat received a bachelor’s degree in Computer engineering from California State University, Fullerton in 1987.

GemFind is a proud member of the American Gem Society in addition to CJA, AGTA, JIC, 24 kt club and other jewelry associations. Alex Fetanat was nominated for the Entrepreneur of the Year award in Feb of 09 by Orange County Business Journal.

Specialties: Specialties in Diamonds and Jewelry, Ecommerce, Online Marketing, Web Design, Application Software architecture and design

  • Work
    • GemFind
  • Education
    • EE