Alexander Kelley
🎯 Marketing Visionary, Storyteller, and Strategist

Hi, I’m Alexander! With years of experience in marketing, I specialize in creating impactful campaigns that connect people to the brands and causes that matter most. Currently, I serve as the Marketing Manager for the Waterloo Undergraduate Student Association (WUSA), where I lead a team that amplifies student voices, advocates for change, and showcases the vibrant community at the University of Waterloo.

📈 Strategic Leadership
I thrive on turning ideas into actionable strategies. From building audience-focused campaigns to leading creative teams, my work emphasizes clarity, engagement, and measurable impact. I’ve developed tools and resources to help clients understand lead times, audience needs, and marketing best practices, ensuring every campaign reaches its full potential.

🎨 Creative Problem-Solving
Inspired by everything from thrift store finds to horror stories, my creativity knows no bounds. Whether it’s crafting Halloween parades during a pandemic or celebrating culture through events like Oktoberfest, I find unique ways to bring ideas to life. My projects often highlight the intersection of storytelling, community-building, and design.

💡 Continuous Growth
I’m always looking to expand my expertise. Whether through certifications in project management and change leadership or by mentoring others in portfolio building, I’m passionate about lifelong learning. I aim to not only grow personally but also elevate the people and organizations I work with.

🌍 Community Advocate
Outside of work, I love engaging with my local community. From hosting horror movie nights to organizing advocacy campaigns, I believe in the power of collaboration to make a difference. I’m also a proud parent, a cat lover, and an avid reader of the Dragon Masters series (as recommended by my kids).

✨ Let’s Connect!
I’d love to collaborate or discuss ideas about marketing, advocacy, or anything creative. Drop me a line, and let’s build something amazing together!