Ali Abdul Baasit

Happy Thanksgiving Posted Nov 23rd 2011 1:39PM by the AOL Mail Team 0 Tomorrow, families across the country will begin the traditional Thanksgiving meal by telling each other what they are thankful for. It's a wonderful tradition that reminds you to always appreciate the good things in life. At AOL Mail, we're thankful for you – our users. Whether you've been with us since the early days of the internet or just joined in 2011, we're delighted to have you on board. Last month you should have received our special Thanks for being with AOL Mail since... email. We've got some further tokens of our appreciation planned for the coming months, so keep an eye on your inbox. Don't forget that you can give your mailbox a holiday makeover by selecting our special Thanksgiving theme, as shown above. For more information about changing your theme, read this blog post. Happy Thanksgiving to all our AOL Mail users.* Enjoy, The AOL Mail team *Unless you're Canadian, in which case this greeting is six weeks too late. Share | Use your Subject to fight spam Posted Nov 11th 2011 2:14PM by the AOL Mail Team 0 Anyone who works in email marketing knows that a good subject line is the key to a successful campaign. An email's subject is also important in business where efficient communication is so valuable. Yet, in most personal interactions, the subject line is treated as an afterthought. When composing emails to friends, many people use quick and generic subjects, like "Hello" or "Tonight". Perpetrators of spam and phishing emails have learned to take advantage of this: have you noticed how many spam messages use "Hello" as the subject? Spam filters are increasingly suspicious of emails with generic subjects and, more importantly, so are users, especially those aware of the dangers of spoofed emails. If a spammer can send you an email that appears to be from one of your contacts, it's worth being wary of a message from a friend that leads with a vague "Hi". So instead of creating a subject line that causes the recipient of your message to doubt its authenticity, you could use the subject to assure them that your message is not spam. The key to a good subject line in personal correspondence is being specific. If you're making plans with friends, use a fact that could not be replicated by a random spammer, such as "Tonight's dinner at Luigi's" or "This weekend's ski trip." Similarly, if you're sending an invite to a party or event, don't just say: "Party invite" in the subject. B