Alice Holmberg

“To design is to vividly experience what doesn‘t exist yet” says Alice Holmberg and as a designer and entrepreneur, she has rich scope for doing so. She is one of these big picture people who can’t just leave it alone and says she co-established an entirely new university institute because the understanding of design needed a paradigm shift, was analysing post-colonial national identity building and its personal expression out of crude curiosity, has been playing a key part in building up a London based charity, because local people’s creativity deserve a voice in change happening around them and you will find her advising start-ups simply because the world misses out without them.

Born and bred in Denmark, she has lived the better part of the last decades in Germany, Bangladesh, Greece and the UK, where she is currently based. Alice teaches at Central St Martins and the University of the Arts in Berlin and has been awarded membership of the German National Academic Foundation and is a fellow of the British Royal Society of the Arts.