Al Krueger

Brand Builder, Innovation Leader, and Entrepreneur in Milwaukee, Wisconsin

Al Krueger

Brand Builder, Innovation Leader, and Entrepreneur in Milwaukee, Wisconsin

Hire me

I am a starter / entrepreneur / intrapreneur and brand creator who has launched and led three companies over the last 10 years of my nearly 16 year career.

During that time, I have established a track record for crafting exceptional top-level strategic vision, bringing complicated ideas to life, creating balanced revenue models, building meaningful brands and cultivating teams and cultures that foster innovation and success.

In 2014, I developed, launched and led Knihter, ("rethink" spelled backwards) a tech + digital venture group in Milwaukee, Wisconsin that builds, launches and runs new companies. Overseeing our vetting process, operations and nearly $1M in investment and value contributions.

Out of Knihter, I was also able to relaunch and serve as the president of hankr, the mouthwateringly-visual, food-finding tool. Originally known as Food Mood, the company had stalled and I helped engineer a strategic pivot of the company, fully redeveloped the brand and identity and successfully relaunched it into multiple markets and drove revenue and use success.

Outside of work, I am the husband of Jennifer and the father of three great kids, including twin daughters. I am also an elite competitive cyclist and am especially passionate about cyclocross racing (see photo), in which, I am a multiple-time state champion, state series champion and compete nationally.

  • Work
    • hankr