Allen Law is an internationally focused business leader and entrepreneur with two decades of leadership experience developing and managing hospitality, fitness and wellness companies.

Allen Law founded Park Hotel Group in 2004 and grew it from a single hotel into a substantial operator of top-tier luxury hotels located across Asia.

Inspired by his personal journey, Allen Law is now on a mission to increase the human health span by making fitness, holistic health and wellness more accessible.

In 2023, Allen Law was appointed Co-Founder of MOVE [REPEAT] - a collective of boutique fitness facilities and brands with over 50 studios in 5 countries, which is planning to double in size by 2025 through organic expansion and by M&A activity.

MOVE [REPEAT] also incorporates Yoga Movement and also operates the STRONG Pilates franchise in Singapore.

In 2025, Allen invested in fitness brand REVL Training, with plans to double REVL’s footprint and to grow revenue sixfold by 2028.

Allen Law's mission is to provide better access to fitness and wellness programs that foster a sense of community and connection — the unifying purpose behind his studios.

Allen Law is also Principal at Seveno Capital— a venture capital fund backing early and growth-stage ventures with the holistic potential to extend human healthspan.

Leading by example, Allen stays physically active, engaging in activities ranging from gymnastics lessons to weekly yoga and Pilates. Allen also recently competed in track and field events at the World Masters Games in Taipei in May 2025, and won second place in the High Jump event.