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Project Manager, Writer, and Public Speaker in Jakarta, Indonesia
I'm currently working as Public Relations Manager for the biggest e-commerce company in Southeast Asia, Lazada, handling country level for Indonesia since late 2014. At Lazada, I'm responsible to drive the communication and branding strategy to increase trust of Indonesian consumers towards e-commerce and online shopping experience.
Previously I worked as consultant for Weber Shandwick in Indonesia specialising in consumer PR and media relations. I started off my PR career as an intern for the firm and another internship experience at one of Indonesia's well known television channel.,
I graduated from Indonesia’s top university, the University of Indonesia (UI), with a Bachelor of Social Science majoring in Communications and Public Relations.