Amanda Sternklar
Senior Director of Marketing in Albany, NY
I'm a creative, data-driven demand generation expert with over a decade of SaaS marketing experience. I've achieved growth through multichannel demand gen campaigns, redefined lead generation strategies, created content marketing engines, and led high-performing marketing teams at companies spanning multiple sectors from real estate to healthcare.
I am currently Senior Director of Marketing at enCappture after most recently serving as Director of Marketing for Home Care Pulse (HCP). At enCappture, I am responsible for creating brand awareness as we expand into new verticals and accelerating growth through scalable demand generation programs.
In each role, I drive revenue, business growth, and innovative strategies through transformative marketing initiatives.
I hold degrees in Business and English from Brandeis University. When not at work, I spend my time completing hiking challenges in upstate NY with my husband, Simon and dog, William Carlos Williams.