Amelia Smith

Appario Retail Private Ltd, a wholly-owned subsidiary of Frontizo Business Services Private Limited, is Appario Retail Private Ltd. Frontizo is a joint venture of Patni's family with Amazon Asia Pacific Resources Private Limited.

Appario Retail Private Ltd sells on the www.amazon.in marketplace. Currently, it is operating in the Consumer electronics category. Our inspiration comes from Amazon's customer-centric approach and their unique ways of operating. Appario was founded in September 2017 with five ASINs for wireless devices. It has since expanded to include all aspects of wireless, personal computing, and consumer electronics.

This team includes support teams and is approximately 150 strong. It has been a leader in this category on Amazon. As part of managing the categories that are supported by shared services, finance, supply chain, legal, compliance, and audit, our key functions include vendor management, MVR and in-stock administration.