I hold an engineering degree in MIAGE and bring over 14 years of professional experience spanning webmastering, SEO, CRM management, marketing automation, and online marketing across e-commerce, marketplaces, and information systems.

My journey as a Regional SEO/SEA & CRM Manager and Marketing Automation Lead has shaped my passion for digital strategy and multi-disciplinary expertise. I strongly believe that today’s e-commerce landscape demands consultants who combine technical proficiency with a deep understanding of human psychology, conversion rate optimization, UX/UI design, website analysis, social media marketing, content creation, and business operations.

Technically proficient, I have led digital strategy implementation, growth hacking initiatives, and managed Adwords campaigns while ensuring strict adherence to deadlines and budgets. I’ve contributed to website development projects, gaining hands-on experience with HTML, PHP, React, databases, and CMS platforms including Shopify, Drupal, Magento, and WordPress.

Data-driven decision-making is central to my approach. I regularly analyze and report on key performance indicators using tools such as Google Analytics, Amplitude, JIRA, Confluence, Tableau, and various cloud marketing platforms — tracking metrics like CTR, conversion rates, activation and retention rates, CPC, CPL, CPA, and more.

My goal today is to further advance as a Digital Marketing Consultant, sharing my knowledge and helping businesses thrive through effective SEO, marketing automation, and growth strategies.