Amirreza Farhadi

Head of Digital Channels & Social Media in Toronto, Ontario, Canada

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Entrepreneurial and innovativedigital experience manager with more than 8 years ofexperience in delivery and implementation of digital strategies. Analyticalprofessional skilled in successfully navigating large and small corporations,specifically banks, financial services and telecommunications. Collaborativecommunicator continually focused on building relationships and promotingsynergy across business lines and global units to conceptualizeand complete end-to-end digital enablement roadmap while drivingpositive change, sales, comprehensive business approaches and enhancedprofitability via digital (web, mobile, Apps, digital touch points) and socialmedia campaigns.


Digital experience, digital strategy, client servicing and relationship building, program management, technical project management, digital and online marketing, social media marketing, project planning, budgeting and negotiation, account management, business development, public speaking, team management, training and development.


Wireframing, user experience / UX (Axure / Balsamiq), e-commerce channel management, MVC web development, PHP, MySQL, CMS development, XHTML, Responsive HTML, jQuery / AJAX / Javascript, CSS, cross-browser and mobile device QA and UAT, Joomla / WordPress, SEO, SEM, Google Analytics, Social Media reporting tools, Teamworks Projects, Trello.


Commercial Bank of Dubai, Standard Chartered, HSBC, Mashreq Bank, First Gulf Bank, Dubai Financial Market, United Arab Bank, Commercial Bank of Qatar, Saudi Telecom Company (STC), Ooredoo Qatar (former Qtel), du Telecom (Dubai, UAE), MTN Irancell Telecom, Sony Mobile MEA, Leo Burnett, Philip Morris International, Qatar Airways, McDonald and Starbucks.


Lecturer and key speaker in digital and banking industry events:

• FIPP Middle East and Africa, Dubai, UAE, Feb 2016

• 5th E-Banking and Payment Systems, Tehran, Iran, Jan 2016

• Iran Transaction Exhibition, Tehran, Iran, Oct 2015

• Digital Evolution in Banking and Payment Systems, Tehran, Iran, Aug 2015

  • Work
    • Hakim Optical
  • Education
    • Electrical Engineering, BS.C.