As co-founder and Principal Partner of Shadowfax Consulting, Amy Iorio oversaw the product development team in the design and build of a next-generation market research tool to track multi-platform/multi-device user behavior. In addition, Iorio led the creation of SplashLife.com, a social network of support and information to help young people navigate their challenging world.
Amy Iorio's previous experience includes serving as Vice President of Lifestyles for Yahoo! Corporation. In that capacity, she spearheaded the launch of Shine.com, a content portal for women, with 14 million unique users per month. In addition, she acted as Chief of Staff for the organization's News and Information channels, maintaining responsibility for strategic planning, budgetary matters, staffing, and operations.
From 1996 to 2005, Iorio worked for Microsoft Corporation in several roles related to the company's interactive units. She has also functioned as a Producer for DreamWorks SKG Interactive.
Amy Iorio holds a B.A. in Government and Computer Science from Dartmouth College and an M.Ed. in Technology and Education from Harvard University.