Nickname: 'Amos'Integrated Marketing Transmedia Storytelling
Currently resides in: Western Cape, South Africa
Born in Cape Town South Africa
I believe in magic and have a "nothing is impossible" life mantra with a responsibility to "Awe" by advancing the magnificence of life, creating magnetic work & customer excellence.
Ultimately accountable for Integrated Marketing, Strategy and Tactics which drive ROI & Results. Resolute on fineness, crafting noteworthy customer experiences and producing virus worth ideas.
After completing both diploma and certificate studies (more than seven years in total) with the notorious AAA School of Advertising followed by a three year part-time course at Vega School of Brand Communication both recognised as South Africa's most prestigious Advertising & Marketing Institutions.
With over ten years’ experience, I have been privileged to work at some of South Africa’s leading agencies including; Saatchi & Saatchi, Synergize Online, Glasshouse Multimedia and Evolution Media.
I spent countless evenings researching key markets, trends and analyzing customer behaviour; preparing proposals and presentations which bedazzled the likes of The Shoprite Group, Mr Price, REMAX, Matilda’s and Hi-Fi Corp.
I have been fortunate to work on award-winning integrated digital campaigns, oversaw projects which broke traffic, leads as well as e-commerce sales records. Some of my skills include through-the-line campaign integration, digital strategy, performance (ROI) tracking monitoring, customer servicing, social media marketing (Influential Focussed), SEO & SEM,
e-Commerce and digital platform development.
It's been quite a journey, filled with memories treasured moments including; winning an SAWA Web Award for our teams work on developing Environ Skincare's digital integrated hybrid platform. Working on Hollard Insurance, arguably the biggest Insurance underwriting brand in the world.
Conceptualising & developing highly complex digital platforms and applications for Travelport, the same team how wrote Galileo.
Other projects included work on one of the first Three D interactive hybrid platforms for McDonalds specifically for the launch of the Shrek Forever After movie, and working hand in hand with the team form Tribal DDB, Digital Agency of the year four years in