Andreea Popescu

I am currently a Principal Digital Health Designer, bringing over 11 years of experience, including 8 years in the digital health sector.

I have successfully built and led teams from scratch, and I actively mentor colleagues who aspire to advance their skills in product thinking. My focus centers on crafting impactful strategies and championing user-centric design principles, including human factors, usability, accessibility, and thorough user research. By deeply understanding users' needs, I ensure our digital solutions deliver unparalleled experiences.

Beyond my corporate role, I foster industry growth and support healthcare startups. Since 2020, I've actively mentored and contributed to initiatives with EiT Health, aiming to cultivate a thriving ecosystem of innovation and collaboration. To stay at the forefront of industry trends and offer the best strategies, I have pursued numerous courses and specializations and shared my insights as a speaker at various industry conferences.