Consultant in Winston-Salem, North Carolina
20 years in advertising, so you know I'm crazy.
Brand marketer (macro)
Digital retail strategist (micro)
Agency guy at heart, so I'm always happy to answer traditional advertising questions. But my special super powers are digital marketing & retail analytics. Most clients leverage me to better understand:
Mobile barcodes, digital coupons, point of sale, basket data, loyalty platforms, retail integration, CPG promotion strategy, shopper analytics, behavioral economics.
Ask me anything.