I’m a freelance brand consultant, marketing strategist and former ad agency managing director with a wide range of corporate and consumer experience. I specialise in creative, innovative and unorthodox communications strategies driven by a healthy disregard for the status quo.
I am also the founder of HMKD, a brand consultancy that specialises in sustainable and ethical brand propositions, encouraging brand citizenship and working with businesses who understand that profitability and making a positive contribution to the world do not have to be mutually exclusive.
Sustainability is not just about the environment. It’s a state of mind that encompasses kindness, friendship, humanity and wellbeing. It includes wider societal challenges such as the need to redefine growth, prosperity and economics in a way that benefits more than just the privileged few.
Follow me on twitter: @andy_wheatley